The Value Proposition of OTT Advertising
OTT (Over the Top Technology) advertising is the newest game in town. OTT refers to the way the first streaming devices…
Successful commercials in the Portland & Vancouver Markets
A new style of marketing appears every second in today’s world because everyone is trying to stand out in the crowd….
Why Using Professional Voiceover Talent Makes Such a Difference
When it comes to making a good commercial, a lot of things go into it. You must have the right message,…
Why Some of the Best Car Commercials Cost Less
When it comes to selling goods and services, the vast majority of businesses rely heavily on advertising. Although other factors—such as…
Why Client Communication is Important in Advertising
In the advertising industry, clients pay for results. However, this does not mean that an advertising company can simply deliver results…
Advertising to a Short Attention Span World
Intro Are you old enough to remember the “Where’s the Beef” commercial by Wendy’s? If so, then you probably know that…