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Automobile Dealers: Do You Know Where Your Sales Come From?

April 26, 2017 Advertising Questions

Since the beginning of the automobile era, car dealers have been advertising to their customers using the same basic methods. Whether…

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Is TV Advertising Too Expensive?

April 1, 2017 Advertising Questions

When planning their advertising and media budgets for the year, many companies completely ignore television advertising. Why? Because they think it…

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Advertising to Millennials

February 17, 2017 Advertising Questions

When the subject of how to advertise to millennials comes up, many in the advertising industry just scratch their heads. It…

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social media marketing

Does Social Media Marketing Help Your Business?

January 21, 2017 Advertising Questions

The argument of whether social media marketing works has existed since the term was invented over 20 years ago. And it’s…

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8 of the Best Holiday Television Ads of 2016

December 14, 2016 Great Ad Examples

What would this time of the year be without a look at the best holiday television ads for 2016? Advertisers, especially…

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What Factors Determine the Cost of a Commercial?

November 22, 2016 Advertising Questions

The fact that you’re reading this is a good indicator that you are at least entertaining the idea of using television…

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