Small businessman hitting giant legs of another with hammer. Small business against big. Office confrontation. Disobedience.

Choosing an Advertising Agency: Why You Should Go Small

October 25, 2016 Advertising Questions

So you’ve made the decision to use an outside advertising agency to manage your advertising program. Now, the next decision is…

Continue reading →

animated character looking confused

Should I Hire an Advertising Agency?

September 15, 2016 Advertising Questions

“Should I hire an advertising agency?” This question eventually comes to every owner of a growing, successful business. To effectively answer…

Continue reading →

old fashioned radio on a kitchen table with donuts and coffee

Does Radio Advertising Still Work?

September 8, 2016 Advertising Questions

Today, businesses can reach consumers in ways not contemplated even 10 years ago. With the advent of the internet, mobile, social…

Continue reading →

television in dumpster

What Makes an Effective Local Television Commercial?

August 30, 2016 Advertising Questions

In this era of the internet, with so many advertising choices, television advertising seems like an out of date, almost quaint…

Continue reading →